There’s no doubt that videos are a powerful way to reach an audience. In fact, studies have shown that people are more likely to watch a video than read an article or see an ad. This is especially true when it comes to learning how to do something. Videos are able to show viewers exactly what they need to do, step-by-step.

How to videos or instructional videos are becoming increasingly popular as people turn to the internet for answers to their questions. Whether it’s how to change a tire or how to make a delicious meal, there’s a good chance that someone has already made a video about it.

How to videos are usually fairly short, and they often feature close-up shots and clear instructions. They can be helpful when you need a quick answer to a question, and they’re often more accurate than written instructions. 


In today's fast-paced world, it's more important than ever for companies to provide customers with quick and easy access to information. 
  • It can be a useful tool for customers to find solutions to common problems and learn how to use a product or service.
  • Businesses are able to capture prospective customers who may be experiencing issues with their product before they turn to unapproved sources for answers.
  • How to videos can be used to demonstrate a wide variety of products and services. T
  • This strategy can reduce customer support issues and increase customer satisfaction.
  • They are a valuable marketing tool for helping to promote a company's brand and build customer loyalty.
  • Most importantly how-to videos can help to boost sales!

Case studies

Check out the results we've achieved...

"I feel like he has really helped me take my business to the next level"

We partnered with Nicole Leininger to produce organic video content to take her business to the next level by entertaining, educating and reaching a larger target audience. 

The Results

Since partnering Nicole we have taken her online presence, cleaned it up created branded media for her and is now an authority in her market due to video. She is now getting more organic leads from her YouTube videos since we are targeting the correct keywords on her website, social media channels and in the video scripts we produce. 

Here is a recent example of a new lead she received from a video we produced highlighting Lake Norman:

Interested in partnering up with us for your video production needs? Schedule your free video strategy call to discuss how we can help.


Nicole Leininger



Real Estate


  • Video Production
  • Brand Management
  • Social Media 

The Results

More organic leads to her channels

Launched Client Support Videos in Multiple Languages Globally

Zeiss approached us with the problem of educating their current client base on how to use their complex 3D scanning devices. We sat down with Toon and his team and identified that by simplifying some of the verbiage and workflow, their customers could better understand how to use their scanners. 

The Results

From the first webinar that we produced in collaboration with #HandsOnMetrology by Zeiss they were able to sell five additional scanners then they usually do just by creating a higher quality presentation over zoom. 



Toon Peeters

Development Engineer


3D Metrology


Higher Client Retention

Launched their new Pharmacy Software Application with an Apple style keynote

We partnered with Emporos a leading pharmacy point-of-sales (POS) software to produce an engaging keynote to get their current customer and prospective customers excited about adopting a new software in their tech stack. 

Naturally their team is very technical focused and we were able to take their complex product and create an easy to understand keynote for their viewers to understand the benefit of adopting their technology.

The process

Nicole reached out to us as someone that was running a small marketing team of one and needed help to produce a high quality keynote for their new product launch. 


Nicole Tramel

Marketing Director


Pharmacy Software 


Successful Product Launch

$113 Million in Sales in 2021... during a pandemic with Real Estate Marketing Videos

"Cameron and his team are a major piece of marketing in my business"

Before we started working with Marilyn there was no doubt that she was successful in the Asheville, NC real estate market. However, once we partnered up to create successful video marketing campaigns, she was able to sell listings site unseen during a pandemic at price tags over $1,000,000!!

The Results

Since we partnered up with Marilyn, we have helped her generate over $113 million in sales in Asheville, NC in 2021 by utilizing our video marketing strategies and distribution techniques to find the right buyers for her listings. Additionally, it has also created more listings for her as sellers are wanting to partner up with her to get the same results for their home sell. 


Marilyn Wright



Real Estate


$113 Million in Sales


CDS Visuals is your one-stop shop for cost-effective solutions to all of your video production needs! Our team of deeply experienced professionals can take any project from concept to completion. We'll work closely with you to learn the nuances of your business and create a tailored solution that meets all of your goals. CDS Visuals has consistently produced high quality results for years — now it's time for you to join the party! Contact our team today and see why CDS Visuals is known as the top choice in video production services.

Ready to get started?

Schedule Your Video Strategy Session today!